![]() ![]() 4) A simple hack to seamlessly launch direct mail + digital campaigns. 3) Why AI models can grow the volume of your data-driven campaigns without sacrificing performance. 2) How printers are using on-demand data tools to unlock new revenue streams without growing headcount. You’ll learn: 1) Four quick steps to create AI-driven audiences for direct mail targeting. But what can AI-technology paired with marketing data actually do for printers, direct response marketers and agencies? Join this workshop if you want a practical, step-by-step strategy on how on-demand platforms are helping companies harness the power of data science to build predictive, high-performance audiences. United States Postal Service.Buzzwords like “Artificial Intelligence” and “Data Science” are hot topics in today’s marketing circles. ^ "7 REASONS WHY FINTECH COMPANIES NEED PROGRAMMATIC DIRECT MAIL".Business Insider (but excerpt is taking from The Hundert. "100 of the most exciting startups in New York City". "Will Programmatic Direct Mail Be the New Growth Channel?". "Interview with Lewis Gersh, CEO of Pebble Post - Nasdaq Disruptors". "PebblePost Takes A Digital Approach To Direct Mail". ^ "Closed-loop Programmatic Direct Mail® platform".^ "PROGRAMMATIC DIRECT MAIL - Trademark Details"."A Q&A With PebblePost: User Experience Crucial To Converting During This Holiday Season". ^ "PebblePost Secures $5 Million in Series A Funding".^ "PebblePost Raises Additional $6M in Series C Funding"."PebblePost Raises $25 Million To Push Direct Mail Further Into Programmatic". "Capital One Growth Ventures Invests in Programmatic Direct Mail® with PebblePost, Joins Series C Investor Round Led by Advance Venture Partners". "PebblePost Takes Programmatic Addressable TV Concepts To Offline Direct Mail". ^ "This NYC Startup Just Raised $3M To Change Mail Forever"."Lewis Gersh's PebblePost Invents Programmatic Direct Mail". "Meet PebblePost, creators of Programmatic Direct Mail". ![]() ^ a b "Interview with Lewis Gersh, CEO of Pebble Post - Nasdaq Disruptors".Kimberly Collins of the website ClickZ featured PebblePost in its "Martech Company of the Week", calling it "one technology that might be cutting through the noise." References Forbes Magazine noted PebblePost's fast growth and expansion in its ventures. Business Wire praised PebblePost as the first company to unite the power of digital advertising and the performance of physical mail. Programmatic Direct Mail has been recognized by the United States Postal Service as part of "the next generation of direct mail". PebblePost was also included in another list of "Most Exciting Startups in New York" by the Berlin-based business magazine The Hundert, which included Business Insider's Henry Blodget and Karl-Theodor zu Guttenberg, chairman of Spitzer Partners as judges. PebblePost received positive reception with the release of the Programmatic Direct Mail platform, signing over 100 brand partners as well as a listing in ARF’s First Innovators A-List. PebblePost operates by using clickstream dataįrom brand’s website visitors to help brands determine which customers are most likely to be interested in certain products at a given time, and then sends branded mail to them within 12–24 hours every day. Shoppers at home with highly targeted mail. PebblePost is a digital-to- direct mail marketing platform that provides brands with a medium to reach PebblePost currently has approximately 51-200 employees and is headquartered in the NoHo neighborhood of New York City. In addition, PebblePost was granted the trademark for “Programmatic Direct Mail” on March 22, 2016. The company has filed for a number of various utility patents on the manufacturing of privacy complaint, targeted direct mail, which are pending for their digital-to-direct mail technology. PebblePost has also received funding from RRE, Greycroft, Tribeca Venture Partners, and other investors in digital media. In 2018 PebblePost gathered support and funds from Advance Venture Partners, Capital One Growth Ventures and other investors to close out the company’s Series C round, which totaled $31 million. ![]() Gersh has stated that at first the company had trouble finding support and was "mostly kicked to the curb with it" but the founders persisted, raising a successful seed round followed by the release of their Programmatic Direct Mail technology platform. The company was founded by Lewis Gersh, Tom Gibbons and Robert Victor in 2014 and is headquartered in New York. ![]()
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